Marketing Activities

Prelim
Meeting 1 Introduction
Meeting 2-6 Reporting
Req. 1
Summary report Chapter 1-4
Due: 6 meeting using exam booklet handwritten
Written Reg.1 - Reaction paper newspaper or magazine article related to marketing

Mid term
Req. 2
Individual project study on formulating marketing strategy for your self-promotion
Problem: How to create written history, marketing general and specific objectives, strategy, target audience, processes and price. Your product or service to be rendered is related to your background as Fine Arts student.
Schedule:
Meeting 8 proposal and draft
Meeting 9-11 consultation
Due Meeting 12 marketing portfolio
Req. 3
Summary report Chapter 5-15
Meeting 12
Req. 4
Individual Report Portfolio
Meeting 12

Final
Written Reg 2 - Reaction paper newspaper or magazine article related to marketing
Meeting 13
Req, 5a and 5b
Group project on formulating and implementation: Marketing strategy on existing and non-existing product or service
5a Existing
5b Non-existing
Problem: How to research, create and implement marketing strategy on existing and non-existing product or service. Select one for implementation of marketing the chosen product or service, venue at CAFA-FAD First ground hallway.
Proposal outline: product or service, member name (2-4 person), and other marketing plan content as you research on advertising thesis of senior students.
Schedule:
Meeting 14 proposal 5a
Meeting 15 proposal 5b and summary report chapter 15-20
Meeting 16 draft/production
Meeting 17 production/installation/implementation
Meeting 18 all portfolio

Distribution of Class Cards after one week of last day (for all complete requirements only)

posted by Ferdinand Doctolero